The Author’s Website: Your Home Base for Visibility, Connection, and Discoverability, April 22, 2026

Your website isn’t just a digital business card—it’s your author headquarters.

In this session, Jeniffer Thompson of Monkey C Media walks you through the essential elements of a successful author website. You’ll learn what every high-functioning author website must include, how to guide readers toward action, and how to avoid the most common mistakes that cost authors visibility and sales.

Jeniffer will break down:

• The core pages every author website needs
• How to position your homepage strategically
• Where and how to collect email subscribers
• What makes a book page convert
• How to align your website with your broader marketing strategy
• Real examples of author websites — what works and why

Whether you’re building from scratch or refining what you have, this session will help you create a website that supports your long-term goals—not just something that looks pretty.

Bio:

Jeniffer Thompson is an author branding coach, book marketing strategist, and publishing consultant. She is the creative director at Monkey C Media, an award-winning book cover and author website design house that has been serving authors since 2004. She is host of The Premise podcast and co-founder of the San Diego Writers Festival. Learn more at MonkeyCMedia.com, subscribe to her author marketing tips at JenifferThompson.com, and listen to her podcast at ThePremisePod.com.